Leads, Marketing, Sales, Back Office – Better Customer Experiences and More Business!
Real estate can be cut-throat, whether you’re an independent agent or a franchisee of a big-name brand. You are competing for customers within your market, and want to maximize your profit potential.
That means doing as much as you can for your clients, as efficiently and cost-effectively as possible.
You want to maximize your hours selling, and minimize the amount of time you spend on paperwork, escrow, photocopying/scanning, scheduling, and other office tasks.
At the same time, you need to aggressively market yourself, so that potential customers moving into or out of your area will find you synonymous with the best realtor around.
All things being equal, your reputation and sales will grow via positive word of mouth, and outstanding customer service and experiences go a long way towards generating that benefit.
All of these things are possible – and affordable – with business process outsourcing services from StaffBright! In most cases, real estate firms are relatively small, or a group of agents working in a shared space with some shared resources.
Much of the individual daily office tasks and needs fall on the agents themselves, or their limited support staff. In times when the real estate market is doing well, this can be a limiting factor on how many clients you can take on at any one time.
In times when the real estate market is doing poorly, it can make it hard to justify paying for salary and benefits for a support staff member or two. The solution is business process outsourcing with a company like StaffBright.
While there are certainly aspects of real estate sales and transactions that require licensing and expertise by an experienced agent, there are plenty of other “general business” tasks related to running a real estate office that can be farmed out.
These include:
- Appointments and scheduling
- Routine paperwork
- Copying, scanning, and emailing of documents or forms to clients
- Reminders and follow-ups
- Record keeping
- Email and cold marketing/new client outreach
- Developing new sales leads or affiliations with local firms
- Typical back office tasks
Each and every one of those tasks can be handled by a remote team from StaffBright.
In addition to offloading some of the burden to an outside team, relying on BPO services mean that you can scale up or scale down dependant on sales and workload.
Further, customer service solutions can enable you to provide 24/7 support for your clients, even when it’s nighttime in your local time zone. This can be especially useful for real estate agents who work with a lot of international moves or relocations.
In all respects, BPO services allow you to do more and offer more comprehensive services for your clients, while committing less of your time and limited budget to local headcount, and reducing your fixed costs, resulting in greater potential for revenue and profits.
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